Blog Entries tagged Brand Loyalty

Marketing thought leader Mitch Joel on the value of promotional products

karim kanji — Sat, 13 Mar 2010 02:02:53 +0100

Many businesses, small and big, travel to and attend trade shows and conventions. One of the company's I work for uses trade shows to meet potential clients as well as strengthen relationships with current clients.

One of the questions I always ask is, "How can I create a buzz around my booth?"

One option is promotional items. Sounds cool, eh?

Hmmm....

[video:http://www.youtube.com/watch?v=TC-lNyqQ84Y 425x344]

WhatRead more

Finding your online pulse

karim kanji — Thu, 25 Feb 2010 15:41:48 +0100

Twitter. Blog. Facebook. YouTube videos. Podcasting.

You're confused and busy. You're burning the candle at both ends. So, what do you do? The importance is not necessarily being everywhere all the time. It's finding and then mastering what you're good at.

If you're good at writing, then blog. If talking in front of a camera is your thing then chances are you should be making videos and posting them on YouRead more

A flat tire and the BMW Road Hazard Protection that was suppose to protect me.

Jag — Sun, 11 Oct 2009 19:55:47 +0100

Imagine paying for a service and then when you need it not receiving it. How would it make you feel? In my case it made me almost separate from a brand that I enjoy and begin to look for alternatives. With all cars you can expect certain levels of maintenance related issues to come up with the use and ownership of any vehicle.

To avoid these expenses most consumers will buy into a warranty agreement to protect them from unnecessary cost and to provide piece of mind. The BMW Road hazardRead more